Media Hub Austria

Founded in 1703, the Wiener Zeitung occupied a special place in Austrian media history as the world’s oldest daily newspaper still in print at that time. The last printed edition as a daily newspaper was published on 30 June 2023, 320 years after its founding.

As part of a restructuring of the Wiener Zeitung Media Group, Media Hub Austria was established to promote plurality and innovation in the Austrian media market. For the launch, I was entrusted with the branding of the Media Hub itself and its labs.